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Archive for the ‘Outsourcing’ Category

What is Bpo (business Process Outsourcing)

Wednesday, October 29th, 2008
business process outsourcing
Kn Singh asked:


Business Process Outsourcing (BPO) is one of the fastest growing segments of the Information Technology Enabled Services (ITES) industry. BPO is for applying existing technology to improve a process. The industry gives us the full facilities that one can be needed.

The few motivation factors that why the BPO industry are gaining around in India. By going through this factors one can definitely come to know by BPO industry are playing major role in India. The motivation factors that BPO industry is gaining are 1)advantage of factor cost 2)economy scale 3)business risk mitigation 4)superior competency 5)improvement utilization.

BPO’s are giving better services to customers that one can familiar with this industry. BPo’s are offering different types of services to the customer and they are:

1) Customer support services: In this service if the customer had any quires through multiple channels including voice-mail and chat on a 7 days 24 hours in 365 days basis.

Example of servicing: Customer calling to check for information on products and services, on their order status, to verify their account status, to check their reservation status etc.

2) Technical Support Services: BPO’s are offerings to the customer include round-the-clock technical support, any services related to the customers and computer hardware, software and internet infrastructure manufacturing companies.

Example of servicing: Customer gets a benefit to resolve a problem with their home computers, a problem with their software by just calling to their ISP.

3) Services of Telemarketing: By outsource telemarketing service one can direct target the interaction with potential customers either for generating interests in products and services. All the customer base services are to be done online.

Example of servicing: Outbound calling to sell wireless services, to retail households to sell leisure holidays, to existing customers to sell a new card for mobiles, to sell credit or debit cards etc.

Besides this BPO’s industry are giving many of services like Employee IT Help-desk Services, Insurance Processing and many more. BPo’s are giving better services to the employers also but for employers the training is a very important aspect of the ITES-BPO industry.

As per this article I have tried to cover the basics of this industry and also the services that the industry is giving for covering more customers in India.



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Philippines Outsourcing Gets Nod From Int’l Biz Leaders

Friday, October 17th, 2008
business process outsourcing
Roberto L. Bacasong asked:


THE country’s BPO (business process outsourcing) and call center industry is getting positive response to the international business leaders, so said by Philippine President Gloria Macapagal-Arroyo in the ongoing World Economic Forum in Davos, Switzerland.

Mrs. Arroyo told the participants from different nations that she is seriously pushing for the country as the best investment destination in Asia. The President, in her statement, noted that she will seriously promote the BPO, especially contact centers as one of the premiere industries in the country.

The World Economic Forum is the first international activity attended by Mrs. Arroyo from the start of the year 2008. The three-day forum from January 25-28, aims to promote international business understanding and trade relations within its neighboring countries and partners.

She and the rest of the Philippine delegation, along with her husband lawyer Jose Miguel Arroyo, and daughter Evangeline Lourdes "Luli" Arroyo, stressed that the Philippines is now becoming a global promoter of the outsourcing industry. In her statement published in the national dailies revealed that some largest contact centers enjoyed the atmosphere of making business in the country.

The international business forum is a great opportunity for the country to be acknowledged in terms of sustaining the growth of the outsourcing industry. The forum is the venue wherein the Philippine leaders may convince, or express their sentiments to the international investors to choose the country as next site for business relations.

The Filipino expertise in IT (information technology), contact center companies, among others are now the word of mouth in the forum when Mrs. Arroyo delivered her speech, news report said.

Meanwhile, Mrs. Arroyo recent statement in the joint National Economic and Development Authority (NEDA)-Cabinet cluster and the National Anti-Poverty Commission-Cabinet cluster meeting, said: "another central goal of our trip is to continue the relentless promotion of the Philippines as a great place to invest and do business."

"For the first time in a generation, the Philippine economy is on a path to sustained economic growth, creating millions of new jobs and billions of new pesos in revenue to invest in our people and our infrastructure to build up our nation. Foreign investment is central to that progress," the President said. The statement was posted under the Office of the Press Secretary website.

To prove this, the country’s gross domestic product grew up to 7.1 percent in the first nine months of 2007.

In addition, the President is also scheduled to fly to Dubai in the United Arab Emirates (UAE) on Saturday noon (early Saturday evening in Manila), which also seek more investments to the country. The more international relations will be a great boom in the Philippines because the country is gaining reputation in terms of the outsourcing and other possible trade.

To date, the country is considered as the leading supplier of call center agents among the international key players’ investors in the global outsourcing. Every year, the demand of the customer service is growing.

It is now the full responsibility of the Philippine Government to fuel the manpower services in filling in the vacant positions. It has been said that the country produces about 380,000 graduates every year. On the part of the Department of Education (DepEd), English is seriously pushed to be the medium of instruction in every classroom. The National Government allocated budget to DepEd in order to strengthen its campaign in producing competitive graduates.

In 2010, the National Government expects to achieve its goal to provide millions of jobs for every Filipino citizen. To date, ten of thousands Filipinos are presently employed in different call centers, and BPO companies operating in the country.

The outsourcing industry is a blessing in lifting the lives of every Filipino against poverty and economic crisis.



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Recruitment Process Outsourcing (rpo)

Friday, October 17th, 2008
business process outsourcing
J.P Richards asked:


If you are interested in reducing your cost per hire, time to hire and attracting the best talent available, then Recruitment Process Outsourcing (RPO) is definitely worth considering.

WHAT IS RPO?

“Recruitment Process Outsourcing (RPO) refers to a company outsourcing its recruitment or staffing process to an external service provider”. The external provider shall provide your company with the necessary skills, tools and technologies to perform the recruiting function. Recruitment Process Outsourcing (RPO) will bring in significant COST savings and improvements in the QUALITY of recruitment.

PURPOSE AND BENEFITS

Recruitment Process Outsourcing provides excellent benefits in the areas of Quality, Cost, Service and Speed.

QUALITY: Recruitment is a labor-intensive process and it is further compounded by the fact that it is recurring. To cite an example, your company could have a very high number of open positions during a certain time of the year each requiring varied skill-sets and experience. To hire a team that is capable of sourcing and recruiting these candidates is very challenging. Providers of Recruitment Process Outsourcing have the required processes in place, expertise, an extensive database of resumes and the networking required to source all types of candidates.

COST: Your costs can be significantly reduced because an RPO provider essentially uses “economies of scale”. They are also capable of handling volume fluctuations in a much easier way. For example, the RPO provider could allocate 10 recruiters to your company when volumes are high and then easily shift them to another client when volumes are low. If you as a company were to hire these 10 recruiters, you would either be forced to pay for resources that are not being used or lay them off which involves overhead expenses.

SERVICE: A Recruitment Process Outsourcing (RPO) provider will help to streamline your company’s recruitment function and make it seamless and effective. RPO providers are equipped to provide you with the best people when you need them and also take care of your ongoing and future needs through greater employee retention and process control.

SPEED: “Time to hire” is a very critical factor in the recruitment process as this directly affects business performance. A Recruitment Process Outsourcing (RPO) provider will find it much easier to analyze their database and create a pool of candidates that is ready to be interviewed. They need not take time to advertise for the specific job profile.

Recruitment Process Outsourcing is an end-end function. It begins all the way from designing a job profile to charting the recruitment process and also developing orientation strategies once a candidate is hired. It is not just restricted to hiring a specific person for a specific profile at any time. It is about building a talent pool of resources that can be made accessible for your company. RPO providers also go the extra mile to provide your company with valuable advice and strategies on employee retention.

Recruitment Process Outsourcing has a powerful place in the market. RPO providers are well connected to various companies and the job seeker market. They have a much larger and attractive talent pool than any single company could possibly have.



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Ensure an Accurate and Up-to-date Database by Outsourcing Data Enrichment Services

Sunday, September 14th, 2008
business process outsourcing
Outsource India asked:


Data Enrichment involves a process whereby data is standardized, validated and corrected in order to maximize its integrity and value. Data intensive fields such as banking, insurance, retail, and telecommunications are in constant need of Data Enrichment Services and Data Extraction Services in order to acquire the business results they desire. Data Enrichment also helps source information that would give easy access to marketing, sales and support teams and all other personnel who interact with the customers on a daily basis. It also ensures that a company’s database - material files, product catalog files, and item information etc. - are current, accurate and complete.

Outsourcing to India reduces unnecessary costs and provides the best service available in the industry. Indian outsourcing companies offer the following data enrichment services

? Identification and removal of duplicate and incorrect data

? Removal of obsolete data

? Consolidation and interlinking of multiple data sources

? Page maker to Adobe PDF Conversions

? Verification of  the accuracy of the customer data

? Validation of consolidated data (for example: using a post code checker to validate addresses)

? Enrichment of data – with product attributes, images, and manufacturer specifications

? Identification and tagging of similar records

? Identification of missing or incomplete data

? Removal of spurious and invalid records

? Comparison and removal of records matching third party information, such as the opt-in and opt-out list

? Data aggregation, organization, and cleansing

Businesses outsourcing their Data Enrichment Services to India are also benefitted by data scrubbing services. Data scrubbing software is used to systematically examine data for flaws by using rules, algorithms, and look-up tables. Since data may have been derived from various sources, its format is often inconsistent. By using the above tools the process of data cleansing is accelerated and both cost and effort is minimized.

Clients worldwide have now realized the huge benefits they reap by outsourcing their Data Enrichment Services to India. Since all projects are custom based to suit the exact needs of the customer, huge savings in terms of time, money and infrastructure are among the many advantages that outsourcing brings. The signing of Non-Disclosure Agreements and Service Level Agreements ensure that all Data Enrichment projects are secure and will be completed well before the given deadlines. A few other advantages are

? Skilled and qualified technical staff who are proficient in English

? Quick turn around time

? High quality records

? Cost-effective prices

? Well developed infrastructure and redundant systems  that offer uninterrupted services

? Secure Network systems to ensure data safety

? Usage of Data Scrubbing tools to identify errors

Outsourcing of Data Enrichment Services not only saves businesses thousands of dollars and man hours but it also enables them to have a standardized database which will help them develop an edge over their competitors. Subscribing to data enrichment services would ensure an accurate and up-to -date database at a minimal cost.



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Track Progress to Ensure Outsourcing Success

Friday, September 12th, 2008
business process outsourcing
D Cobb asked:


Business process outsourcing is no doubt a proven technique for achieving desired goals and objectives such as cost reduction and efficiency improvement. However, since there are quite a few variables that impact the overall success achieved, it would be better if these are accounted for during the term of the outsourcing contract. If would help even more if time and effort is spent on understanding the potential impact of key variables and tracking them on a regular basis. This will ensure timely detection and resolution of inherent flaws and discrepancies, thereby paving the way for the project’s success. Here are some key variables that businesses need to track on a regular basis:

Cost Savings –

This is often ranked high on the wish-list of most businesses that have hired outsourcing services and although it is relatively easy to track, it would be worth remembering that savings as achieved by the outsourcing firm does not provide the real picture. To track the actual amount of savings, businesses would be required to include outsourcing costs in their calculations. For example, if the savings achieved is $3 million and the overall costs of outsourcing (during the relevant period) is $1 million, the actual savings would be $2 million. If outsourcing costs are not included in the calculations, it will become quite difficult for businesses to understand how profitable their outsourcing initiatives really are.

Efficiency –

Efficiency, especially in the services outsourcing domain, might be a bit difficult to determine. However, if the right tools and concepts are used, it is always possible to track actual efficiency levels as achieved by the outsourcing service provider. For tracking achieved efficiency levels, it would be better if it is linked to existing performance levels. For example, if an outsourcing firm generates 500 telemarketing leads every week and if the weekly target is 600, it would mean an efficiency of 83.33%. For getting even more realistic results, businesses can calculate efficiency in terms of value. In the above example, if only 200 of the leads get converted into sales, the actual efficiency will turn out to be a meager 33.33% percent. Businesses need to understand these finer details, if they want to get the most from their outsourcing initiatives.

Customer Satisfaction –

Tracking customer satisfaction is often the most difficult part, but since it is vitally necessary, businesses need to give preference to this key variable. Tracking customer satisfaction requires special expertise, tools and techniques and in case these are not available in-house, it would be better to hire professional services such as a market research firm. An increase in sales may appear to indicate increased customer satisfaction, but since this is not always true, it will be better if tracking is done in the prescribed manner. For example, it is quite possible that an increase in sales may be only because of the initial euphoria without any correlation to how satisfied customers really are with the offered product or service.

Tracking these key variables requires some additional time and effort and it’s the responsibility of the concerned business to make these available, as and when needed. Without regular tracking, it would be like sailing in a rudderless boat, which needs to be avoided. Only those businesses that implement the right tracking measures will be able to derive the maximum benefit from their outsourcing initiatives.



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Business Process Outsourcing is Becoming a Part of Every Business

Sunday, September 7th, 2008
business process outsourcing
Allies Harbor asked:


Business process outsourcing is all about hiring the other businesses to deliver the work to you, so that you can concentrate on the core activities of your business. The core activities have been more important for establishing a particular business in the field. After all, you are spending so much to set up your business and missing out the core activities can cast a bad spell on the growth of your business. It is for this reason that big business house keep on outsourcing their non-core work, so that proper time should be given to the profit generating aspects of the business.

The concept of Business process outsourcing has been spreading its wings everywhere. Business process outsourcing is the outsourcing of back office and front office functions typically performed by white collar and clerical workers. It is like a contract that enables the business person to hire the services of an outsourcing firm that will manage and complete the tasks for them. As far as the contract policies are concerned, it becomes the entire responsibility of the service provider to complete the task well in time. Business process outsourcing is becoming more and more demandable and promising.

Business Process Outsourcing saves precious management time and resources and allows focus while building upon core competencies. There are various companies in foreign countries that keep on outsourcing their work such as call centre work, accounting work and many others. Outsourcing these forms of tasks also proves to be cost friendly for the big business houses. The company will not only save on the house rent allowances, bonuses, cash advances and various other ad ons, but will also be able to cut down on the huge salaries that a trained staff would demand.

When it comes to small business houses, it becomes difficult for them to outsource. Since the owner of these business houses keep on managing the task on their own; they hardly outsource their work to any other company. Whatever the case may be, business process outsourcing helps to a great extent in saving the money that can be invested in enhancing the progress of other departments. The main aim of this service is to save you from problems that may crop up at any point of time. In fact, business process outsourcing has become an important part of every type of business.

There are various things that have to be tackled in a particular business. If you are running a business house and are getting worried about the increasing load of the work, then outsourcing is the best option for you. Usually, the concept of business process outsourcing has earned a wide acclaim. This service providing division is slowly and slowly entering every business house and is creating a special place for itself. The professionals with outsourcing companies are skilled enough to manage the tasks properly and complete the work on time.



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Outsourcing the First Choice for Career Shifters in the Philippines

Wednesday, August 13th, 2008
business process outsourcing
Roberto L. Bacasong asked:


For Filipinos who wants to earn high paying jobs found their home in vibrant outsourcing industry. This is because any contact centers in the Philippines offer attractive package and benefits which awaken the interest of the Filipinos to be part in this booming sunshine industry.

Career shifters from different fields of professions enrolled themselves in the call center industry because of the higher chances to be promoted and most importantly the benefits they will receive, which is far different from their previous employers. There are so many reasons behind on the continuing increase of Filipino workers changing their jobs to the outsourcing business. Frustrations from their previous employers is one of the many reasons why there are so many career shifters in the Philippines. They found new home in the business process outsourcing (BPO) with variety of fields include call centers, medical transcription, animation, litigation support, back-office operation or shared services and software development. It appeared that cyberservices now employs 250,000 workers and generates millions of pesos to the revenue of the country.

If you are articulate in English even if you did not finish your college degree, call centers have opened doors for career shifters, as well as to some people who previously could not find jobs. The good thing in working in a call center is that it caters without age limit. Despite the high attrition rate in working in contact centers many in the call center executives believe that staffing is not the problem. Everyday almost an average of 100 applicants or more than this were applying in call center companies. The advantage of the industry is that the recruitment process takes only 24 hours and once the applicants passed, they will then proceed to the contract signing. After the contract signing they are scheduled for a month-long training before they will allowed to take calls.

The Philippine Government is expecting the total number of BPO workers to reach the target by 2010. In a research conducted by one of the national daily newspapers in the Philippines since June 2006, about 27 percent of the 199,000 job advertisements from June to December 2006 were for cyberservices. The survey was based on the job advertisement monitored to the three national daily newspapers and three jobs online companies. It appeared that in terms of ranking, cyberservices occupy the top spot, followed by construction and engineering; manufacturing; wholesale and retail; hotels, resorts and restaurants; media and entertainment; transportation, storage and communication; financial intermediation; health and social work; and advertising and promotions. Consistently, job ads from the cyberservices sector have been growing at double-digit rates from its base in June in the last five months, an indication of the growth in job creation in the sector.

The education sector in the Philippines produce about 400,000 graduates every year which is higher compared to the other Asian countries. For the industry to grow into a million workers by 2010, the industry needs to recruit an average of 200,000 additional workers each year, a figure some industry experts say is probably not achievable. Even if the industry achieves half that target, recruiting about 100,000 new workers each year for the industry would mean that a significant number will have to come from career shifters. To achieve this goal, many call center and BPO companies designed specific programs for their employees to stay on the business. These graduates produce every year can speak English and have fair level of competency to be employed easily in a call center in the Philippines.

For instance, Beau Rudd, chief executive officer of Unique Interaction, disclosed that most of his employees in the inbound and outbound call centers and live support chat are career shifters. Mr. Rudd said that they welcome the fresh graduates to apply for the position and applicants who have experience in the call centers are advantage.

“Our goal is to provide unique solutions to our business associates. We value our clients and providing proper training to the agents should be given top priority,” Mr. Rudd said. So far, there is no statistics on the number of career shifters in outsourcing. But it is no doubt that in the Philippine call center arena, it continue to grow.

Among of the basic reasons why career shifters continue to expand because the agents learned new things in American way and they were able to financially help their respective families. Some considered the environment as progressive and organizational structure is rather flat, which provides doors of opportunities. Moreover, an employee doesn’t need to wait for an official appointment to get promoted. He/she can apply for the post aspired for. Many of the managers are young, and have equally progressive management style. They encourage direct interactions with subordinates. The company’s work ethic for managers requires them to provide support to their subordinates. Also, the work environment is fun and informal, while remaining professional in terms of delivering results.

EFFECTS

The survey further revealed that its effect on other firms will probably have a limited effect. It noted that those who shift are those with technical skills for specialized accounts and are paid very well. In addition, the Commission on Information and Communications Technology (CICT) expects on achieving the country’s job targets in the cyberservices industry. CICT believes that more than 40,000 career shifters are going this industry from 2006 until 2010. CICT also expects career shifters to make up 30 percent of new employees in the medical transcription business from 2006 to 2010.*



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Study Shows Consolidation in the Insurance Outsourcing Vendor Landscape Set to Accelerate

Wednesday, June 18th, 2008
business process outsourcing
Valuenotes Outsourcing Practice asked:


Consolidation in the insurance BPO services provider landscape is expected in more than one direction. The larger BPO vendors are aggressively buying out smaller, niche providers to gain scale, clients and expertise in the insurance domain. Larger providers are also entering innovative arrangements with insurance carriers to buy out and manage their back-office transaction processing units.

Further, a new stream of consolidation is likely to be a growing reality, although it may appear far-fetched right now. Third party administrators or TPAs who will be increasingly threatened by competitive pressures may buy out smaller BPO vendors, especially offshore ones, to build a presence at a low-cost base like India. On the other hand, some of the large third party providers are likely to buy out TPAs, for on-shore presence, client access and domain knowledge.

A report by Pune-based ValueNotes suggests that insurance offshoring (BPO) to India is likely to grow at 30 percent CAGR over the next three years. India’s revenues are estimated to grow from $690 million currently, to around $2 billion by 2010. Driven by the need to reduce costs, differentiate products in an increasingly competitive environment, and ensure regulatory compliance, offshoring will be a growing imperative for the global insurance industry.

According to the report “Insurance Outsourcing: India Gains Momentum As Offshoring Intensifies – Trends, Insights and Key Vendor Profiles”, the large established offshore BPO vendors in India are expected to gain the most, as they will be able to demonstrate the ability to manage scale, and offer services across the value chain to global customers. “By FY2010”, says Arun Jethmalani, CEO of ValueNotes, “a large number of Indian vendors will have evolved into mature, end-to-end service providers, competing with multinational outsourcing companies”. Players like Genpact, WNS and EXL Services, as well as BPO offshoots of IT companies like IBM, TCS, Infosys (Progeon) and Wipro will emerge as formidable global players in the next few years.

Arpita Bedekar, analyst at ValueNotes, expects “greater offshoring of high-end, higher-value services like analytics, actuaries and underwriting to push average billing rates in offshore insurance BPO upwards by more than 25 percent in the next two to three years”.



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Outsourcing Association to be Founded in Central and Eastern Europe

Thursday, June 12th, 2008
business process outsourcing
Central And Eastern European Outsourcing Association asked:


st – 21 October, 2008 - Outsourcing Associated bodies and Branch Associations from the Baltics, Ukraine, Hungary, Bulgaria and Romania consolidate their resources and established Central and Eastern European Outsourcing Association (CEEOA) with the purpose to promote CEE region as competitive alternative to other Global offshoring destinations, and to increase services delivery quality and volumes under recognized standards.

Central and East European (CEE) countries are very small players in the Global market for IT and business process outsourcing. Lack of international trade practice and modern business management competencies by CEE vendors are among the factors keeping CEE region from realizing considerable opportunities created by globalization.

Therefore CEEOA strives to attract considerable attention to the region as an offshore outsourcing location, along with thousands of qualified graduates entering the marketplace each year. Service providers in these countries offer geographic proximity combined with cultural and language affinities, constantly improved business viabilities and services delivery capabilities, and openness to collaborate. The macro economical and political environment is stable, infrastructure is well developed.

Baltic Outsourcing Association (BOA), Ukrainian HI-TECH Initiative, Hungarian Outsourcing Association (HOA), Employers’ Association of the Software and Services Industry (ANIS) from Romania and Bulgarian Web Association (BWA) joined their forces with the purpose to best avail opportunities given by globalization and promote CEE region‘s competitive features in order to capture large share of the global market for IT and business process outsourcing (offshoring) services. CEEOA focus is on all service areas, not only IT, BPO and high tech industries, as its important to consider outsourcing as a non industry specific phenomenon. CEEOA is an open platform for all the organizations and businness associations in the region who are willing to join it or to contrubute to the accomplishment of its goals.

CEEOA operates as an independent professional advisory body on networking partnership basis, - its critical Objective is to create, develop and communicate positive image and main value proposition (-s) of CEE region as competitive alternative to other global IT, business processes and manufacturing outsourcing destinations.

The Association also strives to develop the internal market, where outsourcing should be promoted as a useful management tool for companies ranging from different industries in CEE region. Other Objectives are: to promote transparent and open business environment, CEE regional and international networking that builds operational value by promising and delivering high quality products and services at fair prices over the time, and by building strong economic, technical and social ties among the members of CEEOA and free competition; to improve business viabilities and services delivery capabilities of CEE Service providers; to promote creation and introduction of science-intensive technologies, the development of information society; to encourage each CEE country to increase the level of collaboration between government, companies, and universities to ensure that students gain the skills that companies require.

CEEOA intends to achieve these Objectives with the use of different marketing communication tools as PR, ATL and BTL activities, and the establishment of standardized certifications of Vendors‘ qualification. Besides initiating permanent researches to follow the main indicators of outsourcing, political, economic, and investment market features, Association wishes to maintain value added relationship network with associated outsourcing industry bodies, chambers of trade and industry and professional associations globally, while creating a single information flow promoting and sharing the best practices, expert information and research findings, benefits and innovative solutions in the outsourcing industry from CEE.

Central and Eastern European Outsourcing Association has already accomplished the project ITONews.eu (http://itonews.eu) – information platform, the main aim of which is to create the single information flow from CEE countries and to serve as a meeting place for outsourcing services providers and buyers. Also a brief research “Central and Eastern Europe IT Outsourcing Review ‘2007” has been conducted under the aegis of CEEOA, where the information about IT Outsourcing markets of CEE countries can be found.

About CEEOA

Central and Eastern European Outsourcing Association (CEEOA) (http://ceeoa.org) was founded in 2008. Baltic Outsourcing Association (BOA), Ukrainian HI-TECH Initiative, Hungarian Outsourcing Association (HOA), Employers’ Association of the Software and Services Industry (ANIS) from Romania and Bulgarian Web Association (BWA) became the founders of the association. One of the main objectives of CEEOA is to promote the Central and Eastern European Region as competitive alternative to other Global offshoring destinations, and to increase services delivery quality and volume under recognized standards.

Contacts:

Iryna Dubenyuk

Email: irad@hi-tech.org.ua

Phone: +38 044 458 1753

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KPO (Knowledge Process Outsourcing) Clientele

Wednesday, June 11th, 2008
business process outsourcing
Scott Naxton asked:


There is too much talk about “outsourcing” in nowadays. However, this trend in US is not a new and was existed well two decades back. Outsourcing means turning over jobs to outside companies to cut costs and be competitive. However, this concept came into limelight after the worldwide internet boom as well as the economical development of labor-intensive nations.

Before the wide spread of outsourcing, only few big corporate houses were outsourcing especially for their Information Technology projects in order to be more competitive and to be more focused on core competencies. The advantages of outsourcing, however, analyzed by other small and mid-sized businesses and they started following the footsteps of big companies resulted in “outsource boom” across the globe. Corporate sources believe that almost 70 to 80% of the consumer products, IT companies will outsource their jobs to progressive economies having pool of well-educated English speaking workforce, such as India, China, Philippines, Pakistan and so on.

Global KPO (knowledge process outsourcing) economy spurred by big corporate houses has brought new challenges, which other small businesses have also realized. In order to have a fair share in outsourcing business, you need good clientele base. Good KPO/BPO companies have to go a long way in finding such clients. However, following few guidelines could help you in getting them on board.



Meeting Industry Analysts

Approaching KPO industry analysts such as Gartner, Abardeen and other prominent outsourcing companies will help you in getting true picture of KPO business, latest happenings in the industry. Brief them about your company and business to enable them to assess your company’s outsourcing potentiality. Such KPO analysts release newsletters periodically, which you can obtain after becoming their member.



Attending conferences

Attending conferences of outsourcing companies association or any such organization, which represents outsourcing companies can help your company in understanding the business more better. You will be well-informed about the outsourcing industry. You will interact with many successful outsourcing companies’ representatives, which will further augment your knowledge on outsourcing business.



You may also host the conferences and appoint leading outsource companies to participate and express their views.

Media help

Media is the powerful source of spreading information. Publish news and articles in the leading outsourcing magazines. Useful facts on the progress of the company, numbers of yearly revenue generated from the outsourcing business, yearly employment report etc will help in improving the company’s credibility. You can also publish articles having few quotes from the industry’s reputed representatives. Being in news frequently will help your company more popular.

Please do visit at http://www.kpoasia.com to know more about the KPO business.



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